Portfolio piece
Projects Esta Gardens Services
Corporate rebranding, Design, Digital, Strategy
Website estagardens.com
About

Tucked away in its own landscaped sanctuary: Esta Gardens is an elegant residential development of 38 Regency-inspired townhomes and semis. Located in a setting where all the pleasures and conveniences of today’s urban life are effortlessly filled, 52 Pick-up came on board to brand the campaign with a new logo and website that spoke to this vision. The composition of the logo is dynamic, with a gold floral blossom sitting above the polished typeface, portraying a clean and stylish identity and a bright red background that alludes to a sense of vibrancy. The website is elegantly and cleanly designed with a uniquely structured left navigation pane and remarkably sharp responsive design.

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